Insurance Recommended
Pet sitting insurance is affordable and protects you if a dog is injured or causes damage. Most platforms include some coverage.
One of the lowest-cost businesses to start—just $450-$4,500 to get going.
Dog walking is one of the easiest businesses to start—minimal equipment, no special training required, and immediate demand. Tennessee has high pet ownership with many dual-income households needing midday walks. You can use platforms like Rover and Wag to get started, then build your own client base. No income tax means you keep more of your earnings. The work is physical but rewarding. Scale by adding pet sitting, overnight stays, and eventually hiring other walkers.
Pet sitting insurance is affordable and protects you if a dog is injured or causes damage. Most platforms include some coverage.
Rover/Wag take 15-20% but provide insurance, payment processing, and client access. Good for starting out.
| Item | Low | High | Magnitude |
|---|---|---|---|
| Leashes & Harnesses Multiple sizes and styles | $45 | $180 | |
| Waste Bags & Holder Biodegradable preferred | $18 | $45 | |
| Treats & Water Bottle Client-approved treats only | $27 | $90 | |
| First Aid Kit Pet-specific first aid | $27 | $67 | |
| GPS Tracker/App Time My Pet or similar for client updates | $0 | $90 | |
| Pet Sitting Insurance Covers liability and bonding | $180 | $450 | |
| LLC Filing Tennessee filing | $300 | $300 | |
| Marketing & Website Basic online presence | $90 | $450 | |
| Background Check Clients expect this | $25 | $75 | |
| Vehicle (optional) Walk locally or use personal car | $0 | $0 | |
| Total range | $712 | $1,747 |
Optional but recommended
Covers liability—highly recommended
Clients trust verified walkers
Red Cross offers online course
| # | City | Note |
|---|---|---|
| 01 | Nashville Largest market. High pet ownership, busy professionals need walkers. | Largest market. High pet ownership, busy professionals need walkers. |
| 02 | Memphis Growing suburbs with young families and pets. | Growing suburbs with young families and pets. |
| 03 | Knoxville Less competition, strong community connections. | Less competition, strong community connections. |
Apartment dwellers with dogs need walkers more than homeowners with yards. Focus on apartment-heavy neighborhoods.
Text photos during or after walks. Clients love this and it differentiates you from competition.
5-walk or 10-walk packages at slight discount encourage commitment and predictable income.
Same clients need vacation pet care. Pet sitting pays much more per visit than walking.
Check local rates, competition, neighborhoods with high pet density. Apartments and condos are good targets.
Pet sitting insurance is affordable ($15-40/month) and essential. Covers injuries to pets and liability.
Sign up for Rover and Wag to get initial clients. They take 15-20% but provide client access and insurance.
Tennessee typical: $18-$35 per walk, 30-minute standard. Charge more for multiple dogs.
Clients trust verified walkers. Background checks build credibility and are often required by platforms.
Business cards, simple website, Google Business Profile. Professional appearance builds trust.
Nextdoor, apartment complex bulletin boards, vet offices, dog parks. Word of mouth is powerful.
Send photos/updates during walks. Clients love seeing their dogs happy. This earns reviews and referrals.
Once you have loyal clients, offer to work direct and save them the platform fee. You keep more.
Add pet sitting, overnight stays, pet taxi services. Increases revenue per client significantly.